Master the art of data storytelling with Tableau in this immersive course designed to introduce you to Tableau’s powerful reporting capabilities.
Whether you’re new to data visualization or looking to sharpen your skills, this hands-on course will teach you how to build a simple eCommerce dashboard from a Google Analytics dataset using the free, online Tableau Public platform.
Our expert instructors will walk you through core concepts like data connections, chart building, and creating interactive dashboards. You’ll gain practical experience as you work through a real-world scenario, and by the end of the course, you’ll have your own functional dashboard, ready to apply to your own business challenges.
Our Tableau for Analytics Reporting course is available via virtual classroom. We also offer private training at a location of your choice across the US, globally or online.
Course overview
Who should attend:
This course is ideal for data analysts, marketers, business owners, or anyone responsible for reporting and decision-making who wants to learn how to use Tableau for analytics. No prior experience in Tableau is required. It’s especially suited for individuals who want to create dashboards for ecommerce, marketing, or other online business data using Google Analytics and similar data sources.
What you'll learn:
By the end of this course, you will be able to:
- Connect to and visualise data from Google Analytics and other sources
- Build an eCommerce dashboard from scratch in Tableau Public
- Apply design principles to create visually appealing and insightful dashboards
- Implement interactivity, filters, and storytelling techniques to enhance your reporting
Course agenda
- Overview of Tableau: Key features and use cases
- Introduction to data visualization principles
- Dashboard planning and KPI setting for reporting
- Exercise: Connect Tableau to a dummy Google Analytics dataset
- Managing and cleaning data: Data types, dimensions, and metrics
- Creating basic visual elements (bar charts, line graphs, tables) in Tableau
- Hands-on exercise: Assembling the eCommerce dashboard
- How to make dashboards interactive with filters, parameters, and tooltips
- Creating calculated fields for deeper analysis
- Using Tableau’s mapping and advanced visualisation tools
- Hands-on exercise: Enhancing your dashboard with advanced interactive features into your dashboard