Blogs and Resources

How to blend data sets in Google Looker Studio as a way around default auto aggregation

In this guide, we look at how to list your products for free in Google Shopping results, including how to set and optimise your Google Merchant Centre feed.

Jellyfish Senior Data & Analytics Director Max Yodgee explores options for iframe tracking in gtm

With our step-by-step guide, you can learn keyword research skills by using our free keyword research template to organise and optimise your online content

Get some great tips for cool things you can do using window functions in BigQuery.

The content experts at Jellyfish explore the 3 of the best tools - free and paid - to help you find trending topics for content creation

Curious about Google's ad ranking process? Explore our guide to understand the ad rank formula, factors influencing it, and learn how to enhance your ad rank for better search results.

Learn how to customise scorecard metric names within Google Looker studio with our easy to follow, illustrated guide

Boost your SEO with Topic & Entity optimization. Learn how this dynamic duo improves search rankings and drives organic traffic

We spoke with our experts across the global SEO team at Jellyfish, who revealed their journeys into the industry and top tips on kick-starting a career in SEO

There’s no doubt that things rarely stand still in the world of SEO. Training Director Chris Hutty reveals his favourite resources for keeping up-to-date in this ever-changing industry.

Analytics Training Director Chanté Matthews-Mohammed examines User Permissions in GA4 and the features different access levels will help you to unlock.

Ever wonder who's actually using your Looker Studio dashboards? With only a few steps, you can pull key information from Looker Studio back into GA4 to monitor their internal usage.

In today's digital world, platforms such as Facebook, Instagram, and TikTok are essential spaces for connecting with your customers. Social media isn't just a "nice to have" it's a must-have

Thankfully GA4 has now made tracking conversion rates easier for marketers. Learn about the recent update that brings the key event rate directly into your acquisition reports, making it simpler to measure campaign success.

Google has now made tracking conversion rates easier for marketers. Learn about the recent introduction of ‘key event rate’ directly into GA4 reports, making it simpler to measure campaign success.

Explore how marketers can bridge the gap between ad reach and audience attention with DV360 Custom Bidding.

Struggling with limited conversion data in Google Ads? Discover 8 actionable tactics to boost performance for businesses with lower conversions.

Supercharge your GA4 reporting by tailoring it to your team’s needs! Analytics Training Director Chanté Matthews-Mohammed reveals her top customisation tips to help you deliver sharper insights and drive smarter, faster decisions with ease.