Google Marketing Platform courses
Start your digital transformation journey today with our range of Google Marketing Platform training courses.
Campaign Manager 360 Fundamentals
Are you new to Campaign Manager 360 and looking to learn how to use it to your advantage? Gain hands-on experience navigating this management system and all of its features on our one-day course.
Campaign Manager 360 Best Practices
Gain insight into the best practices and advanced features around trafficking, integrations, data, audience, creative management and floodlight deployment strategies on this one-day course.
Display & Video 360 Fundamentals
Looking to start using Display & Video 360 but have no idea where to begin? Our one-day course focuses on helping you master the fundamentals of this collaborative digital marketing tool.
YouTube Buying in Display & Video 360
Want to find out how to use YouTube to help your business succeed? Learn how to buy advertising programmatically, optimise campaigns and measure performance via Display & Video 360 on this one-day course.
Data, Audience and Activation Strategy in Display & Video 360
Looking to shift your brand from being channel-centric to audience-centric? Learn how to develop cross-channel audience targeting strategies to deliver a personalised user experience on this one-day course.
Managing Programmatic Deals in Display & Video 360
Not sure where to start when it comes to learning about Display & Video 360’s marketplace? Learn how to enhance programmatic media investments by managing deals through the platform on this course.
Google Analytics 4: Implementation & Configuration
Want to learn everything you need to know about GA4 implementation? Our course will teach you how to configure properties to enhance data collection and analysis for your website or app.
Google Analytics 4: Advanced Analysis
Looking for advanced Google Analytics training? Take your data analysis and reporting skills to the next level with our immersive GA4 Advanced Analysis course.
Google Marketing Platform Principles
Discover the strategic benefits of the Google Marketing Platform and understand what display advertising, search and paid analytics products can do for you and your business.
Technology Implementation in CM360, DV360 and SA360
Looking to solidify your knowledge of the Google Marketing Platform stack? Learn how to action the implementation of Campaign Manager, Search Ads 360 and Display & Video 360 on this course.
Studio Fundamentals
Master the elements that make up the Studio platform - including Rich Media, Dynamic Creative Optimisation and Data-driven Creatives - so that you can start to deliver complex, high-impact designs.
Google Web Designer
Want to be at the cutting edge of the programme Google has developed to create high-quality and complex rich media ads? Then our Google Web Designer course is the perfect place to start.
Search Ads 360: Fundamentals
This one-day course provides an in-depth overview of how Search Ads 360 works. We'll take you from the platform basics right through to advanced-level features and functionality, so that you can master the art of campaign management.
Content & Copywriting courses
Elevate your content with our copywriting, persuasive writing and content marketing courses. Gain expert insights, craft compelling content, and drive results.
Copywriting, Branding & Tone of Voice
Want to write more powerful, effective copy, and get more creative with tips you can start using immediately? This one-day course will help you become an even more successful writer, whatever your sector or discipline.
Content & Influencer Marketing
Interested in learning how to produce high-quality content that successfully attracts and retains customers? Master all the skills you need to do this on our one-day Content & Influencer Marketing course.
SEO Copywriting & Content Strategy
Looking for SEO training for copywriters and content strategists? This one-day course can be delivered online, in-person in London, or from any UK or global location.
Mastering Social Media Content Creation
Ready to up your social media content game? Our one-day social media content creation course equips you with essential skills to craft impactful content across a variety of social platforms.
Persuasive Writing
Need to make your copy more powerful and persuasive? On this one-day course, discover smarter ways to change how - not just what - you write, and create better performing, more compelling content.
Prompt Engineering for Text & Creative Copy
Get the consistent output you’re looking for in less time by taking this half-day course, where you’ll learn everything you need to know about how to craft perfect prompts that align with your tasks and goals.