Google Marketing Platform courses

Start your digital transformation journey today with our range of Google Marketing Platform training courses.

Campaign Manager 360 Fundamentals

Virtual/Private/Classroom

Are you new to Campaign Manager 360 and looking to learn how to use it to your advantage? Gain hands-on experience navigating this management system and all of its features on our one-day course.

£599 ex VAT

Campaign Manager 360 Best Practices

Virtual/Private/Classroom

Gain insight into the best practices and advanced features around trafficking, integrations, data, audience, creative management and floodlight deployment strategies on this one-day course.

£599 ex VAT

Display & Video 360 Fundamentals

Virtual/Private/Classroom

Looking to start using Display & Video 360 but have no idea where to begin? Our one-day course focuses on helping you master the fundamentals of this collaborative digital marketing tool.

£599 ex VAT

YouTube Buying in Display & Video 360

Virtual/Private/Classroom

Want to find out how to use YouTube to help your business succeed? Learn how to buy advertising programmatically, optimise campaigns and measure performance via Display & Video 360 on this one-day course.

£599 ex VAT

Data, Audience and Activation Strategy in Display & Video 360

Virtual/Private/Classroom

Looking to shift your brand from being channel-centric to audience-centric? Learn how to develop cross-channel audience targeting strategies to deliver a personalised user experience on this one-day course.

£599 ex VAT

Managing Programmatic Deals in Display & Video 360

Virtual/Private/Classroom

Not sure where to start when it comes to learning about Display & Video 360’s marketplace? Learn how to enhance programmatic media investments by managing deals through the platform on this course.

£599 ex VAT

Google Analytics 4: Implementation & Configuration

Virtual/Private/Classroom

Want to learn everything you need to know about GA4 implementation? Our course will teach you how to configure properties to enhance data collection and analysis for your website or app.

£499 ex VAT

Google Analytics 4: Advanced Analysis

Virtual/Private/Classroom

Looking for advanced Google Analytics training? Take your data analysis and reporting skills to the next level with our immersive GA4 Advanced Analysis course.

£499 ex VAT

Google Marketing Platform Principles

Virtual/Private/Classroom

Discover the strategic benefits of the Google Marketing Platform and understand what display advertising, search and paid analytics products can do for you and your business.

£599 ex VAT

Technology Implementation in CM360, DV360 and SA360

Virtual/Private/Classroom

Looking to solidify your knowledge of the Google Marketing Platform stack? Learn how to action the implementation of Campaign Manager, Search Ads 360 and Display & Video 360 on this course.

£599 ex VAT

Studio Fundamentals

PRIVATE COURSE ONLY

Master the elements that make up the Studio platform - including Rich Media, Dynamic Creative Optimisation and Data-driven Creatives - so that you can start to deliver complex, high-impact designs.

Google Web Designer

Virtual/Private/Classroom

Want to be at the cutting edge of the programme Google has developed to create high-quality and complex rich media ads? Then our Google Web Designer course is the perfect place to start.

£599 ex VAT

Search Ads 360: Fundamentals

Virtual/Private/Classroom

This one-day course provides an in-depth overview of how Search Ads 360 works. We'll take you from the platform basics right through to advanced-level features and functionality, so that you can master the art of campaign management.

£599 ex VAT

Web Development & Programming courses

Our courses will equip you with the web design skills to become efficient developers and start building or maintaining web solutions.

HTML & CSS

Private/Classroom

Are you looking to learn HTML and web development but don't know where to start? Our two-day HTML & CSS course will give you everything you need to know to start creating websites from scratch.

£599 ex VAT

JavaScript & jQuery

Private/Classroom

Want to create a stand-out website? This two-day JavaScript & jQuery course will teach you how to add interactivity, animations and other features to make sure your site goes above and beyond when it comes to user experience.

£599 ex VAT

PHP & MySQL

Virtual/Private/Classroom

New to PHP and want to harness its power? Our two-day PHP & MySQL course will teach you everything you need to know so that you can set up your sever and create interactive website functionality.

£599 ex VAT

WordPress

Private/Classroom

Want to gain the skills to create, optimise and effectively manage your website and blog posts? Learn how to navigate the ins and outs of WordPress, the world’s most popular CMS, on our one-day course.

£399 ex VAT

Python for Data Science

Virtual/Private/Classroom

Python has become the go-to programming language for data science. On our two-day course you’ll learn how to use it for next-level data analysis that will give you a competitive edge.

£599 ex VAT

Data Science and Machine Learning with Python

PRIVATE COURSE ONLY

Want to harness the power of big data using data science and machine learning to ultimately change your organisation for the better? This five-day instructor-led course is the perfect place to start.

Fundamentals of SQL for Analysts

PRIVATE COURSE ONLY

Go from zero to hero in SQL with this two-day course, taught by former Google & Salesforce BI analysts in BigQuery. You’ll learn everything you need to know about automating and pulling data.

Ecommerce & Amazon courses

Learn how to maximise your product sales across third-party ecommerce platforms or delve straight into advertising on Amazon.

Mastering Amazon Essentials

PRIVATE COURSE ONLY

Take your marketing to the next level by learning about Amazon, the world’s largest retailer, and gain a top-level understanding of best practices to ensure you get the best return on investment.

Amazon Advertising & Marketing

PRIVATE COURSE ONLY

Want to improve your advertising and marketing on the World’s largest ecommerce platform? Learn how to get your products found with our Amazon advertising training.

Artificial Intelligence courses

Explore our AI courses designed to equip you with essential skills across a range of topics, including generative AI, AI for marketers, coding, and prompt engineering.

GenAI Fundamentals

Virtual/Private/Classroom

GenAI is changing the world - but what exactly is it? In this half-day course, you’ll learn everything you need to know to start using this groundbreaking new technology.

£749 ex VAT

User & Stakeholder Interviews Using Human Empathy & AI

PRIVATE COURSE ONLY

Want to streamline your data-collection processes by combining the power of AI with empathy-led interview techniques? This one-day, instructor-led course will show you everything you need to know to enhance your techniques.

Leveraging AI in User Research & Design

PRIVATE COURSE ONLY

Want to start using AI to amplify the potential of your user research and design methodologies? This course will teach you how to harness the technology that’s changing the digital landscape.

Gemini for Workspace

Virtual/Private/Classroom

How can you work smarter, not harder? Discover how generative AI empowers you to achieve more with less effort - and learn how to wield it to unleash your creativity and productivity.

£1,349 ex VAT

Generative AI for Application Developers

PRIVATE COURSE ONLY

Want to completely reimagine the way you build apps, learn to code with AI, and unlock endless possibilities? Take your first step into the future of application development with this two-day course.

Pencil for Creatives

PRIVATE COURSE ONLY

Want to unlock your potential with Pencil? Whether you're a creative professional or just curious about generating standout copy and visuals, we’re here to equip you with all the skills you need to bring your ideas to life.

Getting Started with Gen AI Images: ChatGPT & MidJourney Essentials

Virtual/Private/Classroom

Master the art of generating consistent, high-quality images using Gen AI in this beginner-friendly course, and gain practical skills in MidJourney and ChatGPT.

£899 ex VAT

Mastering Image Generation in MidJourney & ChatGPT

Virtual/Private/Classroom

Want to go beyond the basics of AI image creation? This intermediate course equips you with in-depth knowledge and skills to refine your Gen AI image outputs, make LLMs work together, and utilise advanced prompt engineering techniques.

£899 ex VAT

Getting Started with Gen AI Video: MidJourney & Runway Essentials

Virtual/Private/Classroom

Learn how to create consistent, high-quality videos using Gen AI in this beginner-friendly course, and gain practical skills in leading video LLMs like Runway.

£899 ex VAT

Mastering Gen AI Video Using MidJourney & Runway

Virtual/Private/Classroom

Master high-quality video generation with Gen AI in this intermediate course, and learn everything you need to know about advanced prompting, camera control, and multi-LLM workflows.

£899 ex VAT

Getting Started with Gen AI Content Creation: ChatGPT, MidJourney & Runway Essentials

Virtual/Private/Classroom

Discover the potential of Gen AI across text, imagery, and video in this beginner-friendly course, where you'll receive step-by-step guidance from expert instructors.

£899 ex VAT

Advanced Gen AI Content Creation: ChatGPT, MidJourney & Runway

Virtual/Private/Classroom

Already familiar with Gen AI and want to level up across text, image and video generation? Master advanced prompting techniques, practical strategies and workflows to make different AI models work together on this course.

£899 ex VAT

Getting Started with ChatGPT

Virtual/Private/Classroom

New to ChatGPT? Learn the essentials in this beginner-friendly course and start generating text and images with AI.

£899 ex VAT

Getting Started with MidJourney

Virtual/Private/Classroom

New to MidJourney? This beginner-friendly course will guide you through the core techniques and controls needed to confidently create high-quality AI-generated images tailored to your goals and creative vision.

£899 ex VAT

Getting Started with Runway

Virtual/Private/Classroom

New to Runway? This beginner-friendly course will walk you through the essentials of AI video generation, giving you the techniques and tools to create compelling, high-quality video content with confidence.

£899 ex VAT

Introduction to Responsible AI in Practice

PRIVATE COURSE ONLY

So you want to harness the power of AI - but do you know how to do so responsibly? Explore Google's recommended best practices for responsible AI usage across different areas of focus.

GenAI for Marketers: Fundamentals

PRIVATE COURSE ONLY

GenAI is great, but what exactly is it? And how does it impact your marketing efforts? In this half-day course we’ll cover everything you need to consider before taking the step towards integration.