Google Marketing Platform courses
Start your digital transformation journey today with our range of Google Marketing Platform training courses.
Campaign Manager 360 Fundamentals
Are you new to Campaign Manager 360 and looking to learn how to use it to your advantage? Gain hands-on experience navigating this management system and all of its features on our one-day course.
Campaign Manager 360 Best Practices
Gain insight into the best practices and advanced features around trafficking, integrations, data, audience, creative management and floodlight deployment strategies on this one-day course.
Display & Video 360 Fundamentals
Looking to start using Display & Video 360 but have no idea where to begin? Our one-day course focuses on helping you master the fundamentals of this collaborative digital marketing tool.
YouTube Buying in Display & Video 360
Want to find out how to use YouTube to help your business succeed? Learn how to buy advertising programmatically, optimise campaigns and measure performance via Display & Video 360 on this one-day course.
Data, Audience and Activation Strategy in Display & Video 360
Looking to shift your brand from being channel-centric to audience-centric? Learn how to develop cross-channel audience targeting strategies to deliver a personalised user experience on this one-day course.
Managing Programmatic Deals in Display & Video 360
Not sure where to start when it comes to learning about Display & Video 360’s marketplace? Learn how to enhance programmatic media investments by managing deals through the platform on this course.
Google Analytics 4: Implementation & Configuration
Want to learn everything you need to know about GA4 implementation? Our course will teach you how to configure properties to enhance data collection and analysis for your website or app.
Google Analytics 4: Advanced Analysis
Looking for advanced Google Analytics training? Take your data analysis and reporting skills to the next level with our immersive GA4 Advanced Analysis course.
Google Marketing Platform Principles
Discover the strategic benefits of the Google Marketing Platform and understand what display advertising, search and paid analytics products can do for you and your business.
Technology Implementation in CM360, DV360 and SA360
Looking to solidify your knowledge of the Google Marketing Platform stack? Learn how to action the implementation of Campaign Manager, Search Ads 360 and Display & Video 360 on this course.
Studio Fundamentals
Master the elements that make up the Studio platform - including Rich Media, Dynamic Creative Optimisation and Data-driven Creatives - so that you can start to deliver complex, high-impact designs.
Google Web Designer
Want to be at the cutting edge of the programme Google has developed to create high-quality and complex rich media ads? Then our Google Web Designer course is the perfect place to start.
Search Ads 360: Fundamentals
This one-day course provides an in-depth overview of how Search Ads 360 works. We'll take you from the platform basics right through to advanced-level features and functionality, so that you can master the art of campaign management.
Social Media Marketing courses
Explore our social media overview courses, or delve into anything from Meta to TikTok with our platform-specific training.
Creating Effective Video Adverts for YouTube
Are you looking to deliver effective YouTube advertising campaigns? This YouTube Ads course delivers the creative strategies you’ll need to create high-performing video ads that drive results, whatever your goals.
Mastering Social Media Content Creation
Ready to up your social media content game? Our one-day social media content creation course equips you with essential skills to craft impactful content across a variety of social platforms.
Introduction to Social Media
Social Media is a key communication tool for today's digital marketers. Our Introduction to Social Media course will help grow your confidence in understanding and using social media platforms for business.
Social Media Strategy
Looking to enhance your social media strategy but unsure where to start? On our 1-day course, you’ll learn how to craft a powerful social media plan that drives impact and ensures your campaigns succeed.
Social Media Advertising
Want to learn how to advertise on the social media platforms your target audience spend most of their time on? This one-day course will help you develop solid strategies in order to reach the right people.
Social Media Measurement
Discover why social media measurement is essential for social media marketing and develop your Google Analytics 4 skills so that you can fully understand site performance, setting your brand up for success.
Social Commerce
Want to learn how to set shopping across Meta and TikTok? Our Social Commerce course will help you master best practice to market shoppable products via organic, paid and creator strategies.
Introduction to Facebook Advertising
Want to scale your business, choose the right advertising objectives, and to learn how to use Facebook and Instagram Ads like a pro? Make the perfect start with our one-day Facebook Ads course.
Facebook Advanced: Media Planning
Want to learn how to improve your existing Facebook Advertising campaigns? Our course will teach you how to gather data and improve your campaign strategy to meet business goals.
Facebook Advanced: Media Buying
Looking to learn advanced techniques to improve brand awareness and drive performance? Our course will teach you how to strategically plan and optimise your Facebook Advertising campaigns.
Facebook Tracking & Measurement
Want to master paid strategies for Facebook and Instagram? Learn how to set up and track your campaigns using data, insights and measurement to make informed digital marketing decisions.
LinkedIn Marketing
Want to find and reach your target audience on LinkedIn? Learn how to create thumb-stopping content and build, execute and optimise ads in LinkedIn Campaign Manager on this one-day course.
Employee Advocacy on LinkedIn
Want to develop your personal brand? Learn how to make a name for yourself on LinkedIn through your own profile, and achieve success for both you and the business that you work for.
TikTok Marketing
Ready to unlock the power of TikTok for your brand? Our TikTok Marketing course will equip you with strategies to expand your audience, boost engagement, and turn viral moments into lasting success on the world’s fastest-growing platform.
Pinterest Marketing
Want to learn how to plan and implement successful campaigns across Pinterest? This one-day course will help you build a robust strategy, helping you drive meaningful actions on your Pinterest page and across your website.
Content & Influencer Marketing
Interested in learning how to produce high-quality content that successfully attracts and retains customers? Master all the skills you need to do this on our one-day Content & Influencer Marketing course.