Analytics & Optimisation courses
We offer a full range of multi-platform analytics and optimisation courses that have been created by our in-house experts.
Analytics Governance Workshop
This half-day workshop will help you to formulate the internal policies and ways of working that will underpin the success and resilience of your organisation’s web analytics process.
Advanced Google Tag Manager
Looking to become a Google Tag Manager pro? This course introduces advanced GTM techniques such as custom JS, HTML and tag templates, zones and environments, as well as container maintenance through hands-on exercises.
Regular Expressions for Marketers
Supercharge your analytics tracking and reporting capabilities with our introduction to Regular Expressions (RegEx); a set of powerful programming tools for searching for complex patterns in your data within Google Analytics, GTM and beyond.
Data Storytelling: Visualising your Analytics Data
Looking to elevate your data storytelling and visualisation skills using the Google Stack? This one-day workshop will show you how to leverage Google's powerful suite of visualisation tools to transform your data into compelling stories that drive action.
AI for Analytics: GA4's Artificial Intelligence Capabilities
Curious about how AI can enhance your use of Google Analytics 4? This half-day workshop introduces a wide offering of first and third-party AI tools for making the best of your GA4 data.
Google Consent Mode
Learn everything you need to know about effectively implementing and managing a Google Consent Mode implementation on this half-day, expert-led workshop.
Tableau for Analytics Reporting
Looking to get started with Tableau for your data analytics reporting needs? This hands-on course will guide you through building a comprehensive ecommerce dashboard in Tableau.
Google Analytics 4: Implementation & Configuration
Want to learn everything you need to know about GA4 implementation? Our course will teach you how to configure properties to enhance data collection and analysis for your website or app.
Introduction to Google Analytics 4 Reporting
Looking for GA4 training to get you started using Google’s latest version of Analytics? This reporting-focused course will give you all the knowledge you need to analyse your data and generate insightful reports.
Google Analytics 4: Advanced Analysis
Looking for advanced Google Analytics training? Take your data analysis and reporting skills to the next level with our immersive GA4 Advanced Analysis course.
Adobe Analytics
Demystify Adobe Analytics, boost your strategy, and achieve your online business goals by learning how to measure and report on your online data with this one-day introductory course.
Google Tag Manager
Want to master tag management and take control of your website’s data? With our Google Tag Manager course, you’ll learn to track user behaviour, optimise performance, and streamline your marketing efforts.
Server-side Tagging with Google Tag Manager
Are you in control of your marketing tags? Our Google Tag Manager course will equip you with the knowledge and skills to simplify your tag implementation and management process.
Looker Studio (formerly Data Studio)
Do you want to empower others in your company to self-serve when it comes to their reporting needs so that you can get on with important analysis? Our Looker Studio (formerly Data Studio) course is just what you need.
Conversion Optimisation
Are you looking for a better return on your marketing spend? Our Conversion Optimisation course has been designed by our in-house experts to help you convert more visitors.
Ads Data Hub
Is your organisation interested in utilising event-level campaign data to discover efficiencies in your Google Ads, DV360, CM360 and YouTube campaigns? Then this one-day Ads Data Hub course is for you.
Getting Started with Google BigQuery
Do you need to analyse large datasets? Our BigQuery course will give you an in-depth understanding of Google’s powerful data warehouse and enable you to turn your data into actionable business insights.
Privacy Workshop
This half-day workshop will help you identify specific steps you can take to increase your privacy-readiness by guiding you through the process of creating a bespoke privacy roadmap, along with a clear plan to action it.
Data Activation Workshop
This half-day workshop gives you the opportunity to reflect on your organisation’s current approach to first-party data, and identifies critical areas to focus on for short and long-term development.
Fundamentals of SQL for Analysts
Go from zero to hero in SQL with this two-day course, taught by former Google & Salesforce BI analysts in BigQuery. You’ll learn everything you need to know about automating and pulling data.
PPC & Paid Media courses
Our range of paid media and PPC courses cover a range of digital marketing platforms and advertising channels, including search, display, YouTube, Amazon and connected TV.
Amazon Advertising & Marketing
Want to improve your advertising and marketing on the World’s largest ecommerce platform? Learn how to get your products found with our Amazon advertising training.
Google Ads Search: Fundamentals
Looking to sharpen your paid search skills? Our Google Ads fundamentals course is your perfect starting point. Delivered online, in London, or from any UK/global location.
Google Ads Search: AI Powered Performance
Unleash the power of Google’s AI tools on your Search campaigns! Our brand new AI Powered Performance course dives into the rapidly evolving Google Ads, helping you demystify the AI powered marketing platform it has now become.
Google Ads: Shopping
Want to ensure your best-selling products appear on the first page of the shopping results? Our shopping specialists can help you achieve that on our Google Ads: Shopping training course.
Google Ads: YouTube
Want to use YouTube to your advantage, but not sure where to start? Gain an introduction to the fundamental features and benefits of YouTube video advertising within Google Ads on this one-day course.
Digital Leadership courses
Discover what it takes to be a successful and influential leader in today's digital world with our range of Digital Leadership courses.
Maximising Wellbeing and Productivity
Discover a new and exciting way of working which puts your own, your team’s and your organisation’s wellbeing at the forefront of day-to-day operations - a move that will boost your productivity.
Excellence in Stakeholder Management in the Digital Age
Transform the way you work by focusing on your self-awareness, taking your confidence to the next level, and learning powerful, proven tools and techniques to excel in stakeholder and relationship management.
Sales Growth in the Digital Age
Transform your organisation’s effectiveness - and more importantly, your mindset - while gaining the skills you need to become growth-focused in today’s ever-evolving digital landscape.
Excellence in Negotiation & Influence in the Digital Age
Gain the skills you need to become an influential presence, as well as tried and tested negotiation tactics that will transform your day-to-day operations and help you successfully navigate the ever-evolving digital landscape.
An Introduction to Digital Transformation
Want to unlock the full potential of digital transformation for you and your organisation? Discover the benefits of embracing a digital agenda to drive overall change and ensure your business succeeds.
Implementing Digital Transformation Effectively
Are you looking to become a leader of organisational change and innovation? Learn how to strategically plan and implement digital transformation and gain the skills to apply an impactful digital-first methodology.
Managing Without Power
Are you a manager or leader, and do you want to successfully manage high-performance teams or organisations while maintaining that crucial element of humanity and accountability? This course will teach you how.
Transformational Leadership in the Digital Age
Are you aiming to become a pioneer in the rapidly evolving digital world? Gain the skills - and mindset - you need to become a top-performing leader with this one-day course, delivered by experts in behavioural change.
High-performing Teams for the Digital Age
Discover the science behind what it takes to build and maintain high-performing teams; ones that will help your business cut through the noise in a world revolutionised by digital change.
Resilience for the Digital Age
Want to work on your personal (and your organisation’s) resilience? Master techniques to relieve pressure, minimise stress levels, tackle challenges and thrive in a world of accelerating change.
Visionary Thinking in the Digital Age
Learn how you can create a new vision for you and your team using Three Horizons and future-back thinking, and propel your organisation forward in the competitive digital age.
Innovation and Design Thinking
Stand out in today’s ultra-competitive world; learn what it takes to create and foster a culture of innovation within your organisation in this specialised course focused on Design Thinking.
Leading Change in the Digital Age
Discover how to lead change in the digital age by engaging your entire organisation and creating the essential climate for transformation.