Digital Marketing courses
Our courses cover business-critical skills for digital professionals, including digital marketing, strategy, copywriting and content.
Digital Marketing
Are you looking to master the fundamentals of marketing in the digital world? Discover the strategies, channels, and tactics you need in our 2-day digital marketing course.
Digital Marketing Strategy & Planning
Want to learn everything you need to know about creating a comprehensive, efficient and scalable digital marketing strategy? Our five-day course will guide you through the process from start to finish.
Digital Marketing Strategy Online
Want to boost your team or company's digital marketing skills? Discover strategies to level-set people’s core knowledge and help them expand their skills through real-life tasks and scenarios.
Mastering Amazon Essentials
Take your marketing to the next level by learning about Amazon, the world’s largest retailer, and gain a top-level understanding of best practices to ensure you get the best return on investment.
Content & Influencer Marketing
Interested in learning how to produce high-quality content that successfully attracts and retains customers? Master all the skills you need to do this on our one-day Content & Influencer Marketing course.
Amazon Advertising & Marketing
Want to improve your advertising and marketing on the World’s largest ecommerce platform? Learn how to get your products found with our Amazon advertising training.
Transformational Leadership in the Digital Age
Are you aiming to become a pioneer in the rapidly evolving digital world? Gain the skills - and mindset - you need to become a top-performing leader with this one-day course, delivered by experts in behavioural change.
Copywriting, Branding & Tone of Voice
Want to write more powerful, effective copy, and get more creative with tips you can start using immediately? This one-day course will help you become an even more successful writer, whatever your sector or discipline.
Data Activation Workshop
This half-day workshop gives you the opportunity to reflect on your organisation’s current approach to first-party data, and identifies critical areas to focus on for short and long-term development.
Privacy Workshop
This half-day workshop will help you identify specific steps you can take to increase your privacy-readiness by guiding you through the process of creating a bespoke privacy roadmap, along with a clear plan to action it.
Brand Building in the Platform World
Are you ready to unleash the power of digital platforms to build brand equity and fuel growth? Learn the fundamentals of brand building in the digital age with this one-day course.
Analytics & Optimisation courses
We offer a full range of multi-platform analytics and optimisation courses that have been created by our in-house experts.
Analytics Governance Workshop
This half-day workshop will help you to formulate the internal policies and ways of working that will underpin the success and resilience of your organisation’s web analytics process.
Advanced Google Tag Manager
Looking to become a Google Tag Manager pro? This course introduces advanced GTM techniques such as custom JS, HTML and tag templates, zones and environments, as well as container maintenance through hands-on exercises.
Regular Expressions for Marketers
Supercharge your analytics tracking and reporting capabilities with our introduction to Regular Expressions (RegEx); a set of powerful programming tools for searching for complex patterns in your data within Google Analytics, GTM and beyond.
Data Storytelling: Visualising your Analytics Data
Looking to elevate your data storytelling and visualisation skills using the Google Stack? This one-day workshop will show you how to leverage Google's powerful suite of visualisation tools to transform your data into compelling stories that drive action.
AI for Analytics: GA4's Artificial Intelligence Capabilities
Curious about how AI can enhance your use of Google Analytics 4? This half-day workshop introduces a wide offering of first and third-party AI tools for making the best of your GA4 data.
Google Consent Mode
Learn everything you need to know about effectively implementing and managing a Google Consent Mode implementation on this half-day, expert-led workshop.
Tableau for Analytics Reporting
Looking to get started with Tableau for your data analytics reporting needs? This hands-on course will guide you through building a comprehensive ecommerce dashboard in Tableau.
Google Analytics 4: Implementation & Configuration
Want to learn everything you need to know about GA4 implementation? Our course will teach you how to configure properties to enhance data collection and analysis for your website or app.
Introduction to Google Analytics 4 Reporting
Looking for GA4 training to get you started using Google’s latest version of Analytics? This reporting-focused course will give you all the knowledge you need to analyse your data and generate insightful reports.
Google Analytics 4: Advanced Analysis
Looking for advanced Google Analytics training? Take your data analysis and reporting skills to the next level with our immersive GA4 Advanced Analysis course.
Adobe Analytics
Demystify Adobe Analytics, boost your strategy, and achieve your online business goals by learning how to measure and report on your online data with this one-day introductory course.
Google Tag Manager
Want to master tag management and take control of your website’s data? With our Google Tag Manager course, you’ll learn to track user behaviour, optimise performance, and streamline your marketing efforts.
Server-side Tagging with Google Tag Manager
Are you in control of your marketing tags? Our Google Tag Manager course will equip you with the knowledge and skills to simplify your tag implementation and management process.
Looker Studio (formerly Data Studio)
Do you want to empower others in your company to self-serve when it comes to their reporting needs so that you can get on with important analysis? Our Looker Studio (formerly Data Studio) course is just what you need.
Conversion Optimisation
Are you looking for a better return on your marketing spend? Our Conversion Optimisation course has been designed by our in-house experts to help you convert more visitors.
Ads Data Hub
Is your organisation interested in utilising event-level campaign data to discover efficiencies in your Google Ads, DV360, CM360 and YouTube campaigns? Then this one-day Ads Data Hub course is for you.
Getting Started with Google BigQuery
Do you need to analyse large datasets? Our BigQuery course will give you an in-depth understanding of Google’s powerful data warehouse and enable you to turn your data into actionable business insights.
Privacy Workshop
This half-day workshop will help you identify specific steps you can take to increase your privacy-readiness by guiding you through the process of creating a bespoke privacy roadmap, along with a clear plan to action it.
Data Activation Workshop
This half-day workshop gives you the opportunity to reflect on your organisation’s current approach to first-party data, and identifies critical areas to focus on for short and long-term development.
Fundamentals of SQL for Analysts
Go from zero to hero in SQL with this two-day course, taught by former Google & Salesforce BI analysts in BigQuery. You’ll learn everything you need to know about automating and pulling data.